Farm to table flowers

We are not a floral network

Unlike Interflora™, we don’t forward your order on for a local florist to prepare. Interflora™ is a floral network that operates a website that forwards customers orders on to local florists to prepare and deliver. These local florists are part of the vast Interflora Network both here in Australia and around the world. Unlike Interflora™, we don’t operate in over 200 countries worldwide - we're local only, here in Australia.

Floral networks like Interflora™ can be useful if you are not familiar with the local area you are sending to and want to get flowers somewhere quick. In Australia they make it possible to send flowers to the most far-flung places easily.

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We love the planet

Historically, the floristry industry has been known to produce a lot of waste, with 1 in every 3 flowers dying before they are bought. Our aim is to change this. Because we source the vast majority of our flowers to order, we've been able to reduce our flower wastage to 3% or less. We also work with OzHarvest and Greenfleet Australia to offset over 500 tonnes of carbon emissions* generated from our day-to-day business operations each year.

*Based on FY23 figures.

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beautiful bouquet on bedside table

We make stunning designs

When we started looking around, it felt like everyone was offering the same garish, brightly coloured bunches that lack soul and creativity. At Floraly, we pride ourselves in creating unique, seasonal arrangements, designed to inspire and bring joy to everyone who receives them. We find the creativity of arranging the flowers to be a meditative and enjoyable process in itself, and we hope you agree!

We believe gifting matters

We know that giving a gift is about more than what's inside the box. It's that feeling of joy knowing that someone is thinking of you - the excitement of being surprised, and the anticipation for what's inside that counts just as much. That's why we put extra effort into designing a full gifting experience, so they'll be smiling from the moment they receive the box, and keep smiling weeks later.

picutre of flower boxes on table
our happiness guarantee

We believe in transparency

Its our mission to make it as easy as possible for people to send flowers to the people they most about. We are focused on growing Australia's most loved and most sustainable flower gifting company. Our florists design seasonal and up to date beautiful bouquets to suit a wide range of tastes. You won't find any cheesy upsells like teddy bears and balloons. Just awesome, fresh and affordable flowers!

While we aim to be perfect, flowers are unpredictable by nature, and occasionally we fall short of our goal (though we'll keep trying!). Our Happiness Guarantee means we stand behind our product and experience. Not completely satisfied? Contact us and we’ll make it right!


"Interflora™" is a registered trademark of Interflora, Inc.
Floraly has no connection or association with Interflora, Inc.
Floraly is proud to be 100% Australian Owned and Operated.
All flower arrangements are designed in-house and reflect our passion for unique and beautiful bouquets.